As you must know, the trigger is the best way to attract your customer's attention to your virtual agent widget.
By activating itself after a few seconds, it will appear in the field of vision of your customer who is browsing your site and arouse his curiosity. This can be done in different ways: through a text message, a clickable button, an image and most recently, through a video!
You will no longer have to wait for your customer to click on the widget to display a product demonstration video or a video of an advertising campaign.
Select "video" and copy the link of your video, which you will have previously hosted on your internal servers.
You can of course also add text messages, images, clickable buttons according to your needs and sales intentions.
If you simply want to display a video that is around your brand, an advertising clip or general video content: favor a "Attract" type trigger. This will keep it from being too intrusive, while still showing the customer the presence of the widget.
You want to increase the visibility of your virtual agent and encourage your customers to open it? In that case, use the "Engage" trigger. It will not only display your video, but also custom clickable buttons: an ideal composition on a product category page, with a product demonstration video and clickable buttons pointing to that product or additional product-specific information.
Attracting your customers with a video trigger is one of the best ways to engage them in a purchase. But more generally, it's through a video that you can more easily and clearly convey your values, with a message directly addressed to your customers and potential new customers.